Glu Mobile, the freemium developer behind such popular gaming franchises as Gun Bros. and Frontline Commando, has announced a partnership today with Skillz to bring real-money betting and gambling to their mobile games for U.S. players going forward. The first game to go live with the Skillz-powered platform of cash tournaments will be Deer Hunter Reloaded on Android devices. This continues the growing trend in our industry of game developers dipping their feet into the gambling waters.
In the official press release of the announcement, CEO of Glu Mobile Niccolo de Masi expressed the company's excitement over adding another cash component to their mobile games, remarking "The Skillz tournament platform allows us to reach a significant number of U.S. gamers interested in competing for cash prizes in their favorite skill-based Glu games." De Masi went on to say, "We look forward to offering an entirely new multiplayer experience to our audience in the U.S.; an experience that we anticipate will improve user engagement, retention, and monetization."