The time has come for Rovio to prove its mettle. Can it create not one, but two immensely addictive and successful game franchises? That's the question that everyone looks to have answered with Amazing Alex, the Angry Birds creator's Rube Goldbergian puzzler that just launched for iOS and Android devices.
Some might think that it's kind of cheating, considering this is a re-branding of Casey's Contraptions. (Though, judging from the look of it, this is a serious re-branding.) This is a far departure from Angry Birds regardless, seeing players building elaborate puzzles rather than finding unique ways of breaking them down.
Plus, this is the first time Rovio has introduced a seriously social element to a mobile game, allowing players to share their own levels with the Amazing Alex community at large. Ultimately, it will be interesting to see whether Amazing Alex has its own, well, Angry Birds moment. But that's up to you, really, now isn't it?