While we still don't know everything about this promotion, we do know that the two companies have paired to give away 500,000 Farm Cash in total. If we'd like a "share of the bounty," well need to come back to Edy's fan page after June 1 (presumably when the promotion officially launches), and learn more. Apparently, farmers will have a chance at winning at most 1,000 Farm Cash each (prizes range from 50 Farm Cash to 1,000 Farm Cash per person), but again, specific details about what will happen in stores isn't yet known.
For now, since everyone is still relatively in the dark about this new promotion (other than knowing that it's open only to the US, ages 18 and up), your best bet is to keep checking back with us as we learn more, or head out to the store early to see if any of your local stores are stocking branded Edy's Fruit Bars in the freezer section.
What do you think this Edy's Fruit Bars promotion will entail? Do you think we'll simply have to enter codes from specially marked packages, or will this be more of a "contest" setting? Speculate with us in the comments.