"As the leader in social gaming, Zynga is the perfect partner for this year's Hidden Agenda project," said Hidden Agenda Director Lauren Davis. "As it works every year, we have absolutely no idea what the brilliant students who enter our contest will come up with. With Zynga as an advisor and consultant on the project, we know we'll see some revolutionary applications."The contest is judged by a variety of notable videogaming luminaries, such as Richard Garriot and Ben Sawyer. Those familiar with Zynga will note that this is not the first non-profit activity they have engaged in. FarmVille raised upwards of $700,000 in conjuction with the organizations FATEM and Fonkoze.